About Joey Garman

Joey Garman is the Founder and Lead Operator of Garman Consulting, where he builds and scales creator, affiliate, TikTok Shop, and paid growth systems for DTC and CPG brands.

Over the last year and some change, Joey has helped generate over $5M in revenue through creator and affiliate programs, working with brands like SaunaBox, BallBoyz, Ikonick, and alongside athletes and creators across MLB, NBA, NCAA, and the fitness space.

He works on the operator side, designing the structure, execution, and growth systems that turn creator activity into predictable revenue.

Joey’s focus is simple: build growth engines that actually drive sales, not just content and impressions.